Conservation
At Schöffel Country, we are dedicated to supporting the sustainable management of the countryside for future generations. And our commitment extends beyond crafting high-quality countrywear. From fundraising initiatives to awareness campaigns, and storytelling content to meaningful partnerships, we are on a mission to do our bit – and some – for the landscapes, people and wildlife at the heart of our brand.
We are proud to partner with the Game & Wildlife Conservation Trust (GWCT), a leading UK charity, established in 1931, that conducts conservation science to enhance the British countryside for public benefit. In recent years, with the help of our customers, we have raised more than £55,000 for the GWCT, directly supporting a range of projects and initiatives. In 2025, we joined forces to launch the Schöffel Countryside Awards.
The Schöffel Countryside Awards, in partnership with the Game & Wildlife Conservation Trust, will shine a light on the finest examples of working conservation and progressive land management across the UK. Through them, we aim to celebrate people and projects that are going above and beyond in the British countryside.
Award Category
Description
Shortlist
Category Winner
The Nature-Friendly Farm/Estate Award
To celebrate farms and estates that have excelled in implementing practices that promote biodiversity and species recovery.
- Nedging Hall Estate, Suffolk
- Courteenhall Farms, Northamptonshire
- Cruglas Farm, Ceredigion
- Gordon Castle Estate Co Ltd, Moray
- J & J Beary Farming Ltd, Cumbria
- Vine House Farm, Lincolnshire
- Ragley Estate, Warwickshire
- EJ Barker & Sons, Suffolk
Cruglas Farm, Ceredigion
The Innovation in Conservation Award
To champion those who have developed innovative solutions or methods that advance agriculture and enhance the natural environment.
- Grazing Management Ltd, Gloucestershire
- Geoff Eyre, Abney Moor, Derbyshire
Geoff Eyre, Abney Moor, Derbyshire
The Farm-Environment Partnership Award
To recognise farms that have formed successful partnerships with others, showcasing the positive outcomes of collaboration.
- The Central Chilterns Farmer Cluster, Buckinghamshire
- Wellshead Estate & Wellshead Natural Capital, Somerset
- Wiston Estate, Sussex
Wiston Estate, Sussex
The Wetland & Watercourse Conservation Award
To showcase efforts in creating and restoring wetland habitats and watercourses to the benefit of biodiversity and ecosystem services.
- Norton Marshes, Raveningham Estate, Norfolk
- Shenton Estate, Warwickshire
- Bisterne Estate, Hampshire
Bisterne Estate, Hampshire
The Rising Star Award
To shine a light on a young individual who is setting a sterling example and demonstrating an outstanding approach to conservation in the British countryside.
- Emily Graham, County Durham
- Rosie Morton, Edinburgh
- Thomas Hilder, Hampshire
- Timothy Smith, Kent
Thomas Hilder, Hampshire
The Working Conservationist Award
To celebrate an individual who has dedicated much of their life to the conservation of flora and fauna in the British countryside.
- John Hitchcock, South Yorkshire
- Rupert Brewer – Bisterne Estate, Ringwood
- Graham Denny – Brewery Farm, Suffolk
- James Allsop – Monk Wood Shoot, Derbyshire
Rupert Brewer – Bisterne Estate, Hampshire
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Conservation and sustainability go hand in hand. Here’s how we ensure our products and practices align with our environmental values.
Whether you’re a landowner, gamekeeper, farmer, or countryside enthusiast, conservation is our shared responsibility. Sign up to our newsletter to see how we're making a difference.
